How To Overcome Social Business Performance Obstacles

The good news: We now know that organizations that use social media in their business activities do indeed generally see positive results. The data, both survey and otherwise, over the years makes that increasingly clear. Often, perhaps most of the time, it comes from amplifying an existing business process, such as marketing or worker collaboration. Sometimes, although less frequently, it comes from rethinking how business itself is done and redesigning operations from the ground up around social. Read more on InformationWeek.com

25 Quirky Social Media Tips That You Probably Don’t Know

We’re all pretty savvy when it comes to social media, we all know the basics and a lot of us have a deep knowledge of these sites. However, there can always be a few things that can slip through under the radar that we mightn’t have picked up on first-time round or have simply forgotten about. Here are 25 different features that you mightn’t have known about. Read more on Simplyzesty.com

Your Guide To The New Instagram Web Profiles

When Facebook acquired Instagram earlier this year, many wondered if the core of the service would be changed and if the giant social network would just integrate it into its own site. For its part, Facebook said it would keep it as a standalone app and let its 100 million users flourish through the mobile app. Read more on Simplyzesty.com

In Social Media, The Customer Really Comes First

Social media make the customer more powerful than ever. Here's how to listen and react. The customer is always right. Any organization that has paid only lip service to that adage will find itself at a distinct disadvantage as social networking platforms give customers not only a louder voice, but also one that can be heard far and wide in a matter of seconds. Real-time compliments, complaints, questions, leads, support … Welcome to the age of social CRM. Read more about social media on InformationWeek.com

Get Organized: 15 Social Media Tips for SMBs

You and your small or micro business need to have a social media presence. That we know. If your potential clients, customers, and audience live on Facebook, Twitter, Pinterest, YouTube, and so on, then it's only reasonable that you go to those places to reach them. They ain't coming to you. Rarely do small businesses have the resources to hire a social media manager, meaning the fate of your online social presence likely rests on your shoulders. Even if you have an employee or intern whom you can charge with spinning a social Web, that person still needs input from you. For more Go to PCMag.com

Facebook Marketing: How To Keep Your Brand Liked

Promotion-filled news feeds drive Facebook users to unlike brands. Consider these ways to provide real value to your Facebook followers and keep them engaged. In the beginning, Facebook was all about catching up and engaging with friends, family, and colleagues. It didn't take long before businesses saw the marketing potential of developing a presence on the platform. Facebook users "liked" a brand here and a personality there. And then those likes started adding up, with many users' news feeds becoming heavier on promotions than on personal connections. Read more on InformationWeek.com