Showing posts with label social brand. Show all posts
Showing posts with label social brand. Show all posts

Sunday, 2 December 2012

Housework Outranks Facebook On Happiness Meter

Only activity people like less than using Facebook is recovering from illness, study says. There's a lesson here for businesses. There is no shortage of studies that conclude what is obvious to most of the planet. Ninety-nine percent of those surveyed said they don't want a hot poker in the eye! One percent of those surveyed said they like the smell of bad milk! You know the ones. But sometimes it's possible to glean a little "aha" nugget from studies that otherwise don't have much to tell us. Read more on InformationWeek.com

Tuesday, 20 November 2012

How To Overcome Social Business Performance Obstacles

social mediaThe good news: We now know that organizations that use social media in their business activities do indeed generally see positive results. The data, both survey and otherwise, over the years makes that increasingly clear. Often, perhaps most of the time, it comes from amplifying an existing business process, such as marketing or worker collaboration. Sometimes, although less frequently, it comes from rethinking how business itself is done and redesigning operations from the ground up around social. Read more on InformationWeek.com

Sunday, 18 November 2012

25 Quirky Social Media Tips That You Probably Don’t Know

social mediaWe’re all pretty savvy when it comes to social media, we all know the basics and a lot of us have a deep knowledge of these sites. However, there can always be a few things that can slip through under the radar that we mightn’t have picked up on first-time round or have simply forgotten about. Here are 25 different features that you mightn’t have known about. Read more on Simplyzesty.com

Monday, 29 October 2012

Social Business Success Requires Looking Inward

Focus as much energy on how your employees, partners, and shareholders experience your business as you do your existing and prospective customers. Retailers know exactly what scents, colors, and music to use in their physical environments that facilitate an experience that drives sales. Industrial designers spend time trying to evoke an emotional response from the users of a product. Read more on InformationWeek.com

Saturday, 15 September 2012

5 Ways IT Can Stall Social

When it comes to social networking, IT departments can lead, follow, or get out of the way. The IT department can be instrumental in guiding and supporting the use of technology products and processes that move businesses toward their social business goals. It can also even with the best of intentions stall nascent social efforts.

Read more on InformationWeek.com


Tuesday, 14 August 2012

Facebook Adds 'Expecting a Baby' Timeline Option

baby facebookThe social network rolled out a new "Life Event" for Timeline on Monday, which lets you share when you are going to be a mother or father. With the new life event option, expectant parents can share their baby's due date and whether it's a boy or a girl.


Friday, 3 August 2012

Get Organized: 15 Social Media Tips for SMBs

You and your small or micro business need to have a social media presence. That we know. If your potential clients, customers, and audience live on Facebook, Twitter, Pinterest, YouTube, and so on, then it's only reasonable that you go to those places to reach them. They ain't coming to you. Rarely do small businesses have the resources to hire a social media manager, meaning the fate of your online social presence likely rests on your shoulders. Even if you have an employee or intern whom you can charge with spinning a social Web, that person still needs input from you. For more Go to PCMag.com

Saturday, 21 July 2012

5 Tips To Build Your Personal Social Brand

Consider these best practices for successfully strengthening your social credibility. At the recent Enterprise 2.0 conference in Boston, attendees I met with seemed to fall into two groups: those who were active on a variety of social networking platforms--both internal and external to their organizations--and those who wanted to be but weren't quite sure what to do or where to start. The people in the former category seemed to get how social media could enhance their personal brand and how to discern success in that area, while those in the latter category were still trying to get their arms around it. Read more on InformationWeek.com