Housework Outranks Facebook On Happiness Meter

Only activity people like less than using Facebook is recovering from illness, study says. There's a lesson here for businesses. There is no shortage of studies that conclude what is obvious to most of the planet. Ninety-nine percent of those surveyed said they don't want a hot poker in the eye! One percent of those surveyed said they like the smell of bad milk! You know the ones. But sometimes it's possible to glean a little "aha" nugget from studies that otherwise don't have much to tell us. Read more on InformationWeek.com

20 Tricks to Make Facebook Better

Facebook is by far the largest social network on the web. While Mark Zuckerberg has made plenty of great calls in its design, the site — and the way people use it — isn’t as streamlined as it could be. These 20 tips, tricks and tools will give help take your Facebook experience to the next level. From simple settings options you may have overlooked, to browser plug-ins dedicated to making the social network even better, you’re sure to find something on this list that will make your Facebook time even more addicting than it already is. Read more on Mashable.com

Facebook Fakes: Many Users Don't Exist

Facebook reports that as many as 83 million of its users are phony--but the numbers tell only part of the story. Like the number of people served at McDonald's, the number of users on Facebook is the stuff of legend: Three times the population of the United States! Almost one-seventh of the world's population, all using the social network! Not so fast-- it turns out that a good number of those users aren't users at all, according to Facebook. Read more on InformationWeek.com

'Facebook Stories' A New Chapter For Social Network

Facebook site dedicated to showcasing members' unique uses of social network might recapture some positive mindshare--and teach us a lesson about savvy marketing. Facebook has been in the news for a lot of things lately--disappointing IPO, sliding stock price, fake users. But yesterday, for the first time in what seems like a long time, there was some news about a new Facebook feature: Facebook Stories. Read more about Facebook Stories on InformationWeek.com

Facebook Marketing: How To Keep Your Brand Liked

Promotion-filled news feeds drive Facebook users to unlike brands. Consider these ways to provide real value to your Facebook followers and keep them engaged. In the beginning, Facebook was all about catching up and engaging with friends, family, and colleagues. It didn't take long before businesses saw the marketing potential of developing a presence on the platform. Facebook users "liked" a brand here and a personality there. And then those likes started adding up, with many users' news feeds becoming heavier on promotions than on personal connections. Read more on InformationWeek.com