Fact. Analytical tools and statistics are very helpful in the process of website optimization for Internet search engines. Apart from showing good events, they also warn against the negative ones, suggesting, for instance, incompatibility of the website contents with visitors’ expectations. The main purpose of optimization for Internet search engines is to increase the number of visitors, that’s why one of the most reliable methods for the evaluation of the effectiveness of website positioning is tracking its unique visitors. A short time spent on the website by users may be considered as a negative event as well as lack of any action from the user with longer time spent on the website.
Wednesday 15 August 2012
Fact or Myth: Website statistics mention negative events
Fact. Analytical tools and statistics are very helpful in the process of website optimization for Internet search engines. Apart from showing good events, they also warn against the negative ones, suggesting, for instance, incompatibility of the website contents with visitors’ expectations. The main purpose of optimization for Internet search engines is to increase the number of visitors, that’s why one of the most reliable methods for the evaluation of the effectiveness of website positioning is tracking its unique visitors. A short time spent on the website by users may be considered as a negative event as well as lack of any action from the user with longer time spent on the website.
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