Sunday 30 September 2012

20 Tricks to Make Facebook Better

how to facebookFacebook is by far the largest social network on the web. While Mark Zuckerberg has made plenty of great calls in its design, the site — and the way people use it — isn’t as streamlined as it could be. These 20 tips, tricks and tools will give help take your Facebook experience to the next level. From simple settings options you may have overlooked, to browser plug-ins dedicated to making the social network even better, you’re sure to find something on this list that will make your Facebook time even more addicting than it already is. Read more on Mashable.com

Friday 28 September 2012

Mobile Is Not A Sideshow

Some businesses at GigaOm Mobilize conference report that mobile is 25% of their Web traffic, yet many enterprises still don't have mobile-optimized websites. Throughout the day on Thursday at GigaOm Mobilize, a conference devoted to mobile technology that's being held in San Francisco, moderators asked tech industry panelists whether mobile projects should be prioritized over desktop projects. Read more on InformationWeek.com

Tuesday 25 September 2012

What Constitutes a Good Design

Is it a combination of the right colours? Could it be a particular style of art? In fact it can be either or both of these things, neither of them or a variety of many other factors.

Sunday 23 September 2012

Good Practice: Actioning the Plan

Make sure you allow staff to get on with their marketing tasks, but, equally, make sure you do not neglect them. Create a forum for those involved in the creation and implementation of the strategy so that problems and difficulties can be discussed. Work together at devising solutions. Build a supportive atmosphere, rewarding those who are staying on course and encouraging those who are not.


Friday 21 September 2012

iOS 6: Everything You Need to Know

If you were looking for new mobile features, then iOS 6, which Apple unveiled on Monday at WWDC, does not disappoint. At WWDC 2012, Scott Forstall took the stage to unveil iOS 6 to developers. iOS 6 features more than 200 updates and improvements when compared to iOS 5. iOS 5 already boasts more than 80% adoption rate across devices and Apple boasted figures about iMessage, Twitter stats, Game Center and push notifications. So what’s new in iOS 6? - Check now on Mashable.com

Tuesday 18 September 2012

Cross-Platform Development Considerations

Article on Mobile.tutsplus.com will cover some of the concepts and decisions involved in designing a mobile app for multiple platforms. The considerations discussed will deal primarily with a cross-platform application targeting Android and iOS, and it is written from the perspective of a web developer taking their first steps into the mobile world. We’ll look at some of the differences between the platforms and their user interface design, and we’ll also examine the pros and cons of cross-platform development in general as well as the specific details of many of the most popular cross-platformframeworks. Go to article

Sunday 16 September 2012

Top 10 Tips on Marketing Mobile Applications

It is not enough if you merely create a mobile app - marketing mobile applications is equally important. The best way to market your app is to go through an App Store. You will benefit immensely from including your app therein. But there is a hitch here.




Saturday 15 September 2012

5 Ways IT Can Stall Social

When it comes to social networking, IT departments can lead, follow, or get out of the way. The IT department can be instrumental in guiding and supporting the use of technology products and processes that move businesses toward their social business goals. It can also even with the best of intentions stall nascent social efforts.

Read more on InformationWeek.com


Wednesday 12 September 2012

Fact or Myth: Metatags are significant

question markFact. Although you should remember that not all metadata, e.g. content-language metatag, influence searching. A revisit-after tag is an interesting metatag which instructs Internet search engines how often they should analyse the content of a given website. The problem with this metatag lies in the fact that it is not noticed by any search engine. In the context of optimization for Internet search engines only three metatags are significant, and only two of them have actual influence on the position of website. Robots metatag is used only in the code of the website which is to be indexed by network robots. Keywords metatag includes the most important keywords and key expressions, which are used by search engines to locate a given website. Description metatag is definitely the most significant because the text included in this metatag is displayed in the search results.

Tuesday 11 September 2012

6 Ways To Strengthen Web App Security

Want to keep your Web application from getting hacked? Here's how to get serious about secure apps. Let's get serious about building secure Web applications. The reasoning is simple: According to numerous studies, the preferred method for attacking businesses' online assets is via their Web applications--and why not? According to a study released last year by HP, 69% of Web applications scanned by the company had at least one SQL injection error, and 42% contained a cross-site scripting vulnerability. Read more on InformationWeek.com

Monday 10 September 2012

Good Practice: Making the Most of Your Website

Consider carefully how you will use your site and have it constructed around your needs. Think about how the Internet will fit into your overall marketing plan. It should be tackled not in isolation but as a component part of a much wider-ranging strategy.

Friday 7 September 2012

Tips to Create a Mobile App for Your Business

mobile futureMobile apps are now part of every conceivable business, irrespective of their size and number of customers. Mobile is the easiest method to engage your customers, while also attracting new ones toward your business. Mobile apps offer you a single platform from where you can operate a variety of other processes, such as promoting your product; earning revenue by way of in-app advertising; offering discount and coupon codes; getting your customers to spread the word online and so on. Hence, creating a mobile app for your small business is definitely beneficial. It is especially the case if you run a small business and would like to reach more customers via the mobile channel.

Wednesday 5 September 2012

Fact or Myth: RSS channels support positioning

question markFact. RSS channel (Rich Site Summary or Really Simple Syndication) enables readers to get regularly the headlines of interesting to them information, summaries and website links. If something is published on the Internet and often updated, it may be distributed through RSS channel. These channels support the efforts for optimization of search engines both in internal and external practices. As far as support for positioning is concerned, RSS channels should access fresh and attractive content, rich in keywords, which will attract network robots. So, the most important thing is to create appropriate RSS channels for selected keywords and key expressions.

Tuesday 4 September 2012

[Video] Gadgets and Apps to Make Your Small Business Fly

How some of the Big Apple's self-starters are using a plethora of gadgets and apps to help in the day to day cut and thrust of small business. Ian Hardy looks at the latest portable devices making life easier for the self-employed including one that lets you take card payments on your smartphone. View Video on BBC.co.uk

Sunday 2 September 2012

How to Price Your Mobile Application

Developers work long hours at creating mobile apps. Once an app has been created, most developers face doubts about PRICING the app. How does one price a mobile app? While there is nothing like a "standard" or "ideal" pricing chart, there are a few things which can help you sell your app better. Here is a how-to on app pricing.