You Design It, They Do It

What if someone came to you and said, “I’ve designed this great website, but people don’t stay on it. Why?” How would you respond? Would you ask them whether they have done extensive A/B testing? Would you recommend testing the usability of the website? People like to test a number of metrics to see why people are not staying on a website. I think sometimes we spend so much time focusing on analytics that we throw common sense out the window. Don’t get me wrong—analytics are a powerful tool for improving a website. But often the problem is right in front of your face. Read more on Smashingmagazine.com

What Constitutes a Good Design

Is it a combination of the right colours? Could it be a particular style of art? In fact it can be either or both of these things, neither of them or a variety of many other factors.

Web Design: Prepare Proper Content of Website

If you deal with web copywriting, you must remember that the fact itself that a user clicked on your article or text is not yet successful. One can speak about success only when your text will be read and you will interact with the user (for instance, they will place a comment or buy a product on your site). 

What Is a Perfect Content Management System?

Dynamic content rules the web world today. People are becoming more and more demanding and no one will be attracted to a static  website sitting out there for months with no updates. In order to stay in the flow e-retailers must have their product listings  updated, musicians - have their new albums out and small companies - attract users with new and relevant content regularly.